ABOUT JANA
I lead experience-led productions for global agencies and brands finding their way into the real world. I also help shy brands who are interested to try something new.
STOCKHOLM / GLOBAL
PERSONAL BACKGROUND
I'm a Sagittarius, Scorpio rising.
Whether that means anything to you or not, it doesn't really matter, but if you want to get to know me just read about that. I love flying by the seat of my pants, and that has meant working at a family run hotel on a small island in Vietnam, moving continents on a whim, always having cats even if I shouldn't, studying for the sake of studying and doing my best to say yes more than no. I am curious and I want to know everything. Really.
PROFESSIONAL BACKGROUND
Professionally, I have always been attracted to the projects that are a challenge- that haven't been done before. I thrive on 'figuring it out' and leading a team of very smart people who I never question will do it. In the past 20 years, I've been touring the breadth of what a producer can offer- animation, event, digital, film, integrated and immersive- this has made me smart at EPing too :)
SKILLS & SCOPE
What I lead
Production strategy · Executive production · Experience design · Client leadership · Budget and scope · End-to-end production
EXPERIENCE FORMATS
Live events · Brand activations · Digital products · Film & content · Installations · Social capture